Updated: October 11th, 2022


Welcome to our website, operated by Jluxlabel, Inc. (“Jluxlabel,” “we,” “us” or “our”). We create affordable clothing that is effortless, functional, and always on trend. 

At Jluxlabel, we value your privacy and want to make your experience shopping with us as smooth as possible. This Privacy Policy applies to this website, www.jluxlabel.com, its subdomains, and all portals, products, goods, services, events, and interactive features, or other services controlled by us that post a link to this Privacy Policy (the “Site”), as well as software applications made available by us for use on or through computers and mobile devices (the “Apps”). This Privacy Policy governs information that we collect from you on the Site, Apps, and other online and offline communications with our personnel. We refer to all of the above as “Services.” If you have questions about this Privacy Policy, contact us at info@jluxlabel.com. We handle all information you provide us with the utmost care. At times, we may need to disclose your personal information to third parties outside the company who may be assisting us with providing Services to you, as set forth in this Policy. 

Please note that if you voluntarily provide your information in the course of interfacing with the Site or Apps or using our Services, we will take that as your agreement to our collection, use, and disclosure of your information as set forth in this Privacy Policy. This Privacy Policy is incorporated into our Terms & Conditions that govern your use of this Site or Apps. 

This Privacy Policy does not apply to any products, goods, services, websites, or content that are offered by third parties (“Third Party Services”), which are governed by their respective privacy policies. 

What Information We Collect


We may collect information about you when you visit our Site or Apps, order something from us, join our Daily Jluxlabel Style Insider Reward Program (“Reward Program”), or otherwise interact with our Site, App or Services.


Information You Provide to Us


We collect information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household (“Personal Information”). At touchpoints throughout your guest journey, we collect Personal Information such as:

  • Your first and last name, email address, home or business address, shipping address, telephone numbers, mobile numbers, credit card or debit card number, bank account and other financial information, your payment and/or service history; 
  • Information about your gender or gender identification;
  • Information that you share via the chat function on the Site or Apps (please note that we do not collect consumer information via the Site or Apps’ online chat or Contact Us function unless you provide it);
  • If you apply for employment with us, your current or past employment or educational information; 
  • If you are a member of our Reward Program, information about your purchase history and account activity;
  • Social media information, such as social media handles, content and other data shared with us through third-party features that you use on our Site, Apps and other service (such as tools, payment services, widgets and plug-ins offered by social media services like Facebook, Instagram, LinkedIn, Twitter, Pinterest, TikTok and YouTube) or posted on social media pages (such as our social media page or other pages accessible to us); and/or
  • Other information that could reasonably be used to identify you personally or identify your household or device.

We may also obtain Personal Information from you where you expressly provide us with the information. Examples of sources from which we collect information include telephone calls with you, letters, e-mails or other communications from you, information provided via online chat or support services, web forms or inputs/uploads into our Site or Apps, documents you have provided to us, or references and referrals provided to us in connection with your employment applications.

Your decision to provide us with Personal Information is voluntary, but if you choose not to provide any requested information, you may not be able to take advantage of all the features of the Site, Apps or our Services. 


Information That Is Automatically Collected


Like many businesses, we and/or our service providers may automatically collect and/or store certain information when you visit or interact with the Site or Apps (“Usage Information”). This Usage Information may be stored and/or accessed from your personal computer, laptop, tablet, mobile phone or other device (a “Device”) whenever you visit or interact with our Site or Apps. Usage Information may include:

  • Your IP address, IDFA, Android/Google Advertising ID, IMEI, or another unique identifier;
  • Your Device functionality (including browser, browser language, operating system, hardware, mobile network information);
  • Referring and exit web pages and URLs; 
  • The areas within the Site and Apps that you visit and your activities there, including remembering you and your preferences;
  • Your Device location or other geolocation information, including the zip code, state or country from which you accessed the Services;
  • Your Device characteristics; and
  • Certain other Device data, including the time of day you visit our Site or Apps or other information used to provide analytics or other usage information.

For location information, we may use this information to provide customized Services, content, promotional offers, and other information that may be of interest to you. 

If you no longer wish for us or our service providers to collect and use location information, you may disable the location features on your device. Consult your device manufacturer settings for instructions. Please note that if you disable such features, your ability to access certain features, Services, content, promotions, or products may be limited or disabled.


Information from Third Parties


The Site or Apps may include functionality that allows certain kinds of interactions between the Site and your account on a third-party website or application. The use of this functionality may involve the third-party site providing information to us. For example, we may provide links on the Site or Apps to facilitate sending a communication from the Site or Apps, or we may use third parties to facilitate emails or postings to social media (like a “Share” or “Forward” button). These third parties may retain any information used or provided in any such communications or activities and these third parties’ practices are not subject to our Privacy Policy. We may not control or have access to your communications through these third parties. Further, when you use third-party sites or services, you are using their services and not our services and they, not we, are responsible for their practices. You should read the applicable third-party privacy policies before using such third-party tools on our Site or Apps. Please also see our Terms & Conditions for further information.


How We Use Your Information 


We may use your information for various purposes, including the following:

  • Responding to your requests for information;
  • Providing products or Services to you;
  • Verifying your identity and for fraud prevention;
  • Processing your payments;
  • Providing you with updates and information about products and services we provide;
  • Sending you marketing information about Jluxlabel;
  • Sending you email communications such as electronic newsletters about our Services, events and promotions, as well as periodic customer satisfaction, market research or quality assurance surveys that may be of interest to you;
  • Improving the effectiveness of our Site or Apps, our marketing endeavors, and our product and service offerings;
  • Customizing your experience on the Site or Apps;
  • Identifying your product and service preferences, providing personalized content and ads and informing you of new or additional information, products and services that may be of interest to you;
  • Helping us address problems with and improve our Site or Apps and our products and services, including testing and creating new products, features, and services;
  • Providing mobile marketing messages and other communications and messages; 
  • Protecting the security and integrity of the Site or Apps, including understanding and resolving any technical and security issues reported on our Site or Apps;
  • Engaging in analysis, research, and reports regarding the use of our Site, Apps and Services;
  • For internal business purposes, including but not limited to evaluating your employment application or administering employee benefits, such as medical, dental, commuter and retirement benefits, including recording and processing eligibility of dependents, absence and leave monitoring, insurance and accident management, rewards or discount programs offered to employees; 
  • Offering you benefits, offers, promotions and other information about our account status and activities in our Reward Program; for more information about our Reward Program, please see our Reward Program FAQ;
  • Complying with the law and protecting the safety, rights, property or security of Jluxlabel, the Services, and the general public; and
  • For other purposes disclosed at the time you provide your information or as otherwise set forth in this Privacy Policy.


Disclosure of Your Information


We may share your information, including your Personal Information with our affiliates, service providers, business associates, and other third parties that perform essential services for us; for example, a payment processor, a cloud-service or internet service provider, an email marketing vendor, a customer service provider, or entities that handle our shipping or mailing. 

As permitted by law, we insist that these partners follow the same rules and standards with respect to your personal information as we do, and we typically have a contractual agreement in place with the other party which prohibits them from disclosing or using information other than for the purposes for which it was disclosed.

In addition, we may disclose your information to companies with whom we have marketing or other relationships for direct marketing purposes. (If you are a California resident, you may have additional rights with respect to the transmission of your information for this purpose. Please see the section entitled “Your California Privacy Rights” below for more information.) We may also share the information we have collected about you, including Personal Information, as may be disclosed at the time you provide your information in addition to as described in this Privacy Policy.

We may aggregate, de-identify, and/or anonymize any information collected through the Site, Apps or Services such that such information is no longer linked to your personally identifiable information. We may use and share this aggregated and anonymized information (which is no longer Personal Information) for any purpose, including without limitation, for research and marketing purposes, analytics, and may also share such data with our affiliates and third parties, including advertisers, promotional partners and others.

Certain Personal Information about you may also be disclosed in the following situations: 

  • To comply with a validly issued and enforceable subpoena or summons;
  • As necessary to properly comply with or respond to an inquiry or complaint from a federal or state agency;
  • In conjunction with a prospective purchase, sale, or merger of all or part of our practice, provided that we take appropriate precautions (for example, through a written confidentiality agreement) so the prospective purchaser or merger partner does not disclose information obtained in the course of the review; and
  • As a part of any actual or threatened legal proceedings or alternative dispute resolution proceedings either initiated by or against us, provided we disclose only the information necessary to file, pursue, or defend against the lawsuit and take reasonable precautions to ensure that the information disclosed does not become a matter of public record.


Cookies and Other Tracking Technologies


We may use various methods and technologies to store or collect information about you (“Tracking Technologies”). Tracking Technologies may set, change, alter or modify settings or configurations on your Device. A few of the Tracking Technologies used on the Site or Apps, include, but are not limited to, the following (as well as future-developed tracking technology or methods that are not listed here):

    • Cookies. Cookies are pieces of data stored directly on the computer or mobile device that you are using. Cookies allow us to collect data such as browser type, time spent on the Online Services, pages visited, referring URL, language preferences, and other aggregated traffic data. 
    • Web Beacons. A Web Beacon is a small tag (which may be invisible to you) that may be placed on our Site’s pages and messages.
    • Embedded Scripts. An embedded script is programming code that is designed to collect information about your interactions with the Site, such as the links you click on. 
  • ETag, or entity tag. An Etag or entity tag is a feature of the cache in browsers. It is an opaque identifier assigned by a web server to a specific version of a resource found at a URL. 
    • Browser Fingerprinting. Collection and analysis of information from your Device, such as, without limitation, your operating system, plug-ins, system fonts and other data, for purposes of identification.
    • Recognition Technologies. Technologies, including application of statistical probability to data sets, which attempt to recognize or make assumptions about users and devices (e.g., that a user of multiple devices is the same user). 

    We may use Tracking Technologies for a variety of purposes, including:

      • To allow you to use and access the Site or Apps, including for the prevention of fraudulent activity and improved security functionality;
  • To facilitate navigation, display data more effectively, collect statistical data, personalize your experience while using the Online Services and recognize your computer to assist your use of the Online Services;
    • To assess the performance of the Site or Apps, including as part of our analytic practices or otherwise to improve the design and functionality, content, products or services offered through the Site or Apps;
    • To offer you enhanced functionality when accessing the Site or Apps, including identifying you when you sign into our Site or Apps or keeping track of your specified preferences or to track your online activities over time and across third-party sites; and
    • To deliver content relevant to your interests on our Site, Apps and third-party sites based on how you interact with our content.

    You can choose whether to accept cookies by changing the settings on your browser. If you choose not to enable cookies, you will still be able to browse our Site, but doing so will restrict some of the functionality of our Site and what you can do. To learn more, please see our Cookie Policy.

    We may also collect data through Google Analytics and Adobe Analytics, which use cookies and technologies to collect and analyze data about use of the Services. These services collect data regarding the use of other websites, apps and online resources. You can learn about Google’s practices by going to www.google.com/policies/privacy/partners/ and opt out by downloading the Google Analytics opt out browser add-on, available at https://tools.google.com/dlpage/gaoptout. You can learn more about Adobe and opt out by visiting http://www.adobe.com/privacy/opt-out.html.


    Do Not Track Signals


    Do Not Track (“DNT”) is a web browser setting that requests that a web application disable its tracking of an individual user. When you choose to turn on the DNT setting in your browser, your browser sends a special signal to websites, analytics companies, ad networks, plug in providers, and other web services you encounter while browsing to stop tracking your activity. Various third parties are developing or have developed signals or other mechanisms for the expression of consumer choice regarding the collection of information about an individual consumer’s online activities over time and across third-party websites or online services (e.g., browser do not track signals), but there is no universally agreed-upon standard for what a company should do when it detects a DNT signal. Currently, we do not monitor or take any action with respect to these signals or other mechanisms. You can learn more about Do Not Track here


    Ads and Information About You


    You may see certain ads on our Site because we participate in advertising networks administered by third parties. These networks track your online activities over time and across third party websites and online services by collecting information through automated means, including through the use of the Tracking Technologies described above, and they use this information to show you advertisements that are tailored to your individual interests. The information they collect includes information about your visits to our Site(s), such as the pages you have viewed. This collection and ad targeting takes place both on our Site(s) and on third-party websites that participate in the ad network. This process also helps us track the effectiveness of our communications and marketing efforts. 


    Your Choices About the Information We Collect 


    You have choices when it comes to how we use your information, and we want to ensure you have the information to make the choices that are right for you.

    If you no longer want to receive marketing-related emails, you may opt out by following the instructions in any such email you receive from us or contacting us at info@jluxlabel.com.

    If you would prefer that we not share your name and mailing address with third parties (other than with our affiliates) to receive promotional offers, you have the option to opt out of such sharing. To do so, please email us at info@jluxlabel.com. Your choice will not affect our ability to share information in the other ways described in this Privacy Policy.

    Members of our Reward Program can opt out from marketing-related emails through their program account, or by contacting us at info@jluxlabel.com. We will try to comply with your request as soon as reasonably practicable.


    Children’s Privacy


    The Site or Apps are not intended for use by children under the age of 16. We do not request, or knowingly collect, any personally identifiable information from children under the age of 16. If you are the parent or guardian of a child under 16 who you believe has provided her or his information to us, please contact us at info@jluxlabel.com to request the deletion of that information. 




    We seek to use reasonable organizational, technical and administrative measures to protect Personal Information. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of your account has been compromised), please immediately notify us in accordance with the “Contact Us” section, below. 


    Links to Other Websites


    For your convenience, the Site, Apps and this Privacy Policy may contain links to other websites. Jluxlabel is not responsible for the privacy practices, advertising, products, services, or the content of such other websites. None of the links on the Site or Apps should be deemed to imply that Jluxlabel endorses or has any affiliation with the links. Please see our Terms & Conditions for more information.


    Updating Personal Information


    We prefer to keep your Personal Information accurate and up to date. If you would like to change your contact information, please contact us at info@jluxlabel.com. We will make good faith efforts to make requested changes in our then active databases as soon as reasonably practicable (but we may retain prior information as business records). 


    International Data Transfers 


    Because Jluxlabel works with global companies and technologies, we may transfer your personal information outside of the country in which it was originally provided. This may include transfers to third parties, such as service providers or affiliated entities who are located outside the United States or the European Union, where data protection laws may not offer the same level of protection as those in the United States. When we transfer Personal Information outside of these areas, we take steps to make sure that appropriate safeguards are in place to protect your personal information. 


    Your Data Protection Rights under the General Data Protection Regulation (GDPR)


    This section of the Privacy Policy applies solely to visitors, users, and others who reside or are located in the European Economic Area (“EEA”). We adopted this Policy to comply with European privacy laws, including the General Data Protection Regulation (“GDPR”). Any terms defined in the GDPR have the same meaning when used in this Section.

    If you are a resident of or located within the EEA, you have certain data protection rights. These rights include:

    • The right to access, update or delete the information we have on you. Whenever made possible, you can access, update or request deletion of your Personal Information by contacting us at the contact information below. 
    • The right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete.
    • The right to object. You have the right to object to our processing of your Personal Information.
    • The right of restriction. You have the right to request that we restrict the processing of your Personal Information.
    • The right to data portability. You have the right to be provided with a copy of the information we have on you in a structured, machine-readable, and commonly used format.
    • The right to withdraw consent. You also have the right to withdraw your consent at any time where Jluxlabel relied on your consent to process your Personal Information.


    Legal Basis for Processing Personal Information Under GDPR


    In most instances, Jluxlabel is a controller of Personal Information; however, in some instances Jluxlabel may be a processor of Personal Information. Jluxlabel’s legal basis for collecting and using the Personal Information described in this section depends on the Personal Information we collect and the specific context in which we collect it.

    Jluxlabel may collect or process your Personal Information because:

    • We need to provide a service to you;
    • You have given us your consent to do so;
    • The processing is in our legitimate interests and it is not overridden by your rights; or
    • To comply with the law.


    Retention of Information


    Jluxlabel will retain your Personal information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your personal information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your personal information to comply with applicable laws), resolve disputes and enforce our legal agreements and policies.

    Jluxlabel will also retain Personal information, including Usage Data, for internal analysis purposes. Usage Data is data collected automatically either generated by the use of the Site or from the Site infrastructure itself (for example, the duration of a page visit). Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Site or we are legally obligated to retain this data for longer periods.


    Disclosure of Personal Information


    By consenting to JLUXLABELS’s SMS marketing in the checkout and initializing a purchase or subscribing via our subscription tools, you agree to receive recurring text notifications (for your order, including abandoned checkout reminders), text marketing offers, and transactional texts, including requests for reviews from us, even if your mobile number is registered on any state or federal do-not-call list. Message frequency varies. Consent is not a condition of purchase.

    If you wish to unsubscribe from receiving text marketing messages and notifications, reply with STOP to any mobile message sent from us or use the unsubscribe link we provided you within any of our messages. You understand and agree that alternative methods of opting out, such as using alternative words or requests, will not be considered a reasonable means of opting out. We do not charge for the service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message and data rates may apply.

    For any questions, please text HELP to the number you received the messages from. You can also contact us at info@jluxlabel.com for more information.

    We have the right to modify any telephone number or short code we use to operate the service at any time. You will be notified on such occasions. You agree that any messages you send to a telephone number or short code we have changed, including any STOP or HELP requests, may not be received, and we will not be liable for honoring requests made in such messages.

    To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.

    Your right to privacy is important to us. You can see our Privacy Policy to determine how we collect and use your personal information.


    Disclosure of Personal Information


    Under certain circumstances, Jluxlabel may be required to disclose your Personal Information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).


    Legal Requirements


    Jluxlabel may disclose your Personal Information in the good faith belief that such action is necessary to:

    • To comply with a legal obligation; 
    • To protect and defend the rights or property of Jluxlabel; 
    • To prevent or investigate possible wrongdoing in connection with the Service; 
    • To protect the personal safety of users of the Service or the public; and/or
    • To protect against legal liability.


    Exercising Your Rights Under GDPR


    If applicable, you may exercise any of your rights under the GDPR by submitting a verifiable data subject request to us by using the details in the Contact Us section below. You may make a request related to your Personal Information or on behalf of someone for which you have authorization. You must include your full name, email address, and attest to the fact that you are a citizen or resident of the EEA by including your country of citizenship or residence in your request. We may require you to confirm your identity and/or legal standing for the request as well as your residency in the EEA in order to obtain the information. We will respond to your request within 30 days or let you know if we need additional time. 

    Please note that we will ask you to verify your identity before responding to such requests, and we may deny your request if we are unable to verify your identity or authority to make the request.

    Should you wish to raise a concern about our use of your data (and without prejudice to any other rights you may have), you have the right to do so with your local supervisory authority; however, we hope that we can assist with any queries or concerns you may have about our use of your Personal Information first by contacting us at info@jluxlabel.com

    For more information about the GDPR, please contact your local data protection authority in the EEA. 


    Your California Privacy Rights


    This section of the Privacy Policy applies solely to California residents. We adopt this Policy to comply with the California Consumer Privacy Act of 2018 (“CCPA”). Any terms defined in the CCPA have the same meaning when used in this Section.

    California residents have the following rights:

    • The right to know what personal information is being collected about you;
    • The right to know whether your personal information is sold or disclosed and to whom;
    • The right to access your personal information;
    • The right, in certain circumstances, to delete the information you have provided to us; 
    • The right to opt out of the sale of personal information; and
    • The right not to be discriminated against, even if you exercise your privacy rights.

    Jluxlabel collects certain types of personal information about you during your relationship with us, as stated above. In particular, our Site and Apps have collected the following categories of Personal Information from consumers within the last twelve (12) months:

    Category of Personal Information Collected



    Sources of Collected Personal Information

    Identifiers such as a real name, alias, postal address, unique personal identifier, online identifier, internet protocol address, email address, account name, social security number, driver's license number, passport number, or other similar identifiers




    Third Parties

    Personal information categories listed in the California Customer Records statute (Cal. Civ. Code 1798.80(e))




    Third Parties

    Characteristics of protected classifications under California or federal law



    Commercial information including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies




    Biometric information



    Internet or other electronic network activity information including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an internet website, application, or advertisement



    Geolocation data



    Audio, electronic, visual, thermal, olfactory, or similar information



    Professional or employment-related information



    Education information (as defined in 20 U.S.C. section 1232g, 43 C.F.R. Part 99)



    Inferences drawn from any of the information above to create a profile about a consumer reflecting the consumer's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. 


    Third Parties


    Request for Information or Deletion

    California consumers have the right to request, under certain circumstances, that a business that collects personal information about the consumer disclose to the consumer the information listed below for the preceding 12 months:

    • The categories of personal information collected about you;
    • The categories of sources from which we collected your personal information;
    • The categories of personal information that we have sold or disclosed about you for a business purpose;
    • The categories of third parties to whom your personal information was disclosed for a business purpose;
    • Our business or commercial purpose for collecting or selling your personal information; and
    • The specific pieces of personal information we have collected about you.

    Please note that if we collected information about you for a single one-time transaction and do not keep that information in the ordinary course of business, that information will not be retained for purposes of a request under this section. In addition, if we have de-identified or anonymized data about you, we are not required to re-identify or otherwise link your identity to that data if it is not otherwise maintained that way in our records.

    You can also request that we delete your personal information. There may be certain exceptions to our obligation to delete your information such as if you have an existing account or transaction with us or if we have a legitimate business reason to keep your information.  


    Do Not Sell My Personal Information


    As a California resident, you also have the right, at any time, to tell us not to sell personal information – this is called the “right to opt-out” of the sale of personal information. At this time, we do not sell our consumers’ personal information to third parties. We will, however, honor your request to opt out of any marketing emails or correspondence.  


    Right Not to Be Discriminated Against


    We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

    • Deny you goods or services.
    • Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
    • Provide you a different level or quality of goods or services.
    • Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

    However, as permitted by the CCPA, we may offer you certain financial incentives through our Reward Program that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information’s value. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.


    Third Party Marketing


    California Civil Code Section 1798.83 permits our users who are California residents to request and obtain from us a list of what personal information (if any) we disclosed to third parties for their own direct marketing purposes in the preceding calendar year and the names and addresses of those third parties. We do not currently disclose personal information protected under this section to third parties for their own direct marketing purposes. 


    Exercising Your Rights Under the CCPA


    You or your authorized agent may make a request to access, correct, delete or opt-out of the sale of your information by visiting your profile or by contacting us as follows:

    If you use an authorized agent to submit your CCPA request, we may require proof of the written authorization you have given. We also may require you to confirm your identity and your residency in order to obtain the information, and you are only entitled to make this request twice in a 12-month period. For emails, please include “California Privacy Rights” as the subject line. You must include your full name, email address, and attest to the fact that you are a California resident. We will acknowledge your request within 10 days and respond to your request within 45 days or let you know if we need additional time. If you make this request by telephone, we may also ask you to provide the request in writing so that we may verify your identity. If we are unable to honor your request for any reason, we will notify you of the reason within the request time period.


    Changes in Privacy Policy


    We may choose to change or amend our Privacy Policy; in such event, we will post the policy changes in our Privacy Policy on the Site or Apps, and they will become effective on the date posted. If you are concerned about how your personal information is used, please visit our Site or Apps often for this and other important announcements and updates.


    Contact Us


    Shall you have any questions about our Privacy Policy, please feel free to contact us below. One of our agents will be happy to help.